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Cooking up a festival frenzy

September saw Coventry and Warwickshire showcase some of the finest food and drink the region has to offer.

The 11th Leamington Food and Drink Festival lived up to its reputation as one of the country’s best autumn food festivals. Organisers BID Leamington welcomed thousands of visitors over two days to the town’s annual celebration of local and regional food.

In Coventry, the city’s first ever coffee festival came to FarGo Village. Java Lounge, which has outlets in Coventry, Solihull, and Birmingham, hosted the event as its main sponsor.

Advent helped to promote both events and maximise footfall, securing coverage in a range of regional outlets.

Pictured: Visitors enjoy this year’s Leamington Food and Drink Festival.

Sub-contracting to Advent is like having your own in-house, autonomous team that understands the business, but actually it is an outsourced contract.